This holiday season, H&M joins forces with luxury ski and lifestyle brand Perfect Moment, founded in Chamonix, to launch an elevated 28-piece après-ski collection. Blending performance-driven design with high fashion, the capsule includes down-filled outerwear, statement knitwear, and bold accessories that transition seamlessly from chalet to city
Key highlights include star-print puffers, burgundy leather ski trousers, textured knits, and faux fur moon boots, all in a palette of black, white, silver, and deep burgundy. Each piece features Perfect Moment’s signature North Star motif, celebrating confidence and movement.
“We loved bringing our brand DNA to life in this collaboration,” says Jane Gottschalk, Creative Director and Founder of Perfect Moment.
“The collection feels dynamic, glamorous, and effortlessly cool,” adds Ann-Sofie Johansson, Creative Advisor and Head of Design Womenswear at H&M.
The Perfect Moment x H&M collection will be available from December 2, 2025, in select stores and at hm.com.
Source: PR Newswire
